Today, most people need little introduction to the importance of SEO, or search engine optimization — the numbers spell it out. With billions of searches taking place on Google each week, and with 80% of users currently ignoring paid results, it becomes clear that ranking high in organic search is essential for websites that want to stay ahead of the game.
If you sell web services to clients but have no interest in investing thousands of dollars to develop an SEO team to handle that aspect of web marketing, what can you do? Many companies choose to become SEO resellers, working with white label providers. This means that a company that specializes in SEO produces content that is passed on to client’s using the service provider’s name on it, rather than the SEO company.
When it comes to SEO, the w (more…)