Did you know that most people looking at search engine results never look past the first page? Additionally, studies have shown that eighty percent of users prefer organic results to paid advertising that appears at the top of the page. It is more important than ever for businesses to adjust their approach to online marketing and information in order to ensure their product or service comes up high in search rankings for key words and phrases.
How do businesses accomplish this? Today, SEO marketing, or search engine optimization, is a commonly used service that allows businesses to have higher ranking websites, and therefore more web visibility with their core demographics. Professional SEO services are also known as white label SEO, and span a range of techniques.
Basic SEO services involve editing web content and creating new web content in the form of blogs, articles, and blurbs, that is professionally written and yet includes a certain weight of key words and phrases. White label SEO marketing can also involve social media efforts, web designing, and link sharing. White label SEO is a private label SEO, which means that consumers will not be aware that another company, the SEO, is writing the web content.
SEO companies offer a service that would take too long, and be too complicated, for businesses to perform adequately on their own, especially when they could be focusing on improving their brand with consumers. In the same way, SEO companies prefer to concentrate on SEO techniques, rather than having to constantly market and advertise their product to clients. This is where white label SEO reseller programs come into play.
SEO reseller plans are basically packages individuals or smaller companies can buy for a monthly fee, that allow them to resell the services SEOs offer. The benefit to the white label SEO is that the SEO reseller does the marketing for them, and can target niche and local markets which would be difficult for the SEO company to find. The benefit to SEO resellers is that they can choose how much to charge for the SEO services, and therefore make a profit with every sale.